Case Study: Adelaide Urban Electrical achieves streamlined job management and eliminates forgotten work with Tradify

Adelaide Urban Electrical the automation experts

Adelaide Urban Electrical, founded by Ben Cole, is a South Australian home automation and electrical specialist aiming to become Adelaide’s largest electrical service company. Faced with the complexity of coordinating automation, lighting and other trades while scaling the business, Ben needed a way to stop paperwork from eating his time and ensure nothing was missed—so he chose Tradify’s job management software (alongside Xero for accounting) to keep operations professional and efficient.

Using the Tradify app to manage jobs in the field, Adelaide Urban Electrical gave its small team real-time visibility of tasks and eliminated outstanding or forgotten work. Tradify’s solution allowed Ben to run most jobs on the road, streamline admin that he estimated would otherwise consume half his time, and support faster, more reliable growth—boosting professionalism, customer service and the company’s ability to win new business.

Adelaide Urban Electrical

Ben Colic

Owner