Tradewing
2 Case Studies
A Tradewing Case Study
The Express Carriers Association (ECA) faced the critical challenge of losing its largest yearly in-person conference, its primary member benefit, due to the COVID-19 pandemic. This event was essential for their 880 carrier members to connect with shippers and generate new business. After unsuccessfully attempting to use Zoom, ECA turned to Tradewing for a virtual conferencing and member community platform.
Tradewing implemented its solution, working closely with ECA to launch a successful virtual conference in under two months. The platform not only replicated the in-person event but also provided year-round community engagement. This resulted in a stronger member experience and created a continuous avenue for members to generate new business, with one shipper connecting with a carrier for a unique request the very next day. Tradewing's professionalism and delivery were highly praised by the ECA leadership.
Fiona Morgan
ECA Executive Director