Case Study: LingaDore achieves €800k+ in marketplace revenue with Tradebyte Performance Marketing

With the right performance marketing strategy, LingaDore turned €42,000 into over €800,000.00 in marketplace revenue within just six months

LingaDore, a Dutch lingerie and lifestyle brand, faced the challenge of unstructured and limited performance marketing on the Zalando and About You marketplaces. Their sporadic campaigns were heavily reliant on organic sales, making it unclear if scaling ad spend could drive profitable growth. They partnered with Tradebyte and its Performance Marketing Service to address this.

Tradebyte implemented a data-driven strategy involving regular performance analysis, optimization based on key metrics, and intelligent budget allocation. This approach transformed their advertising into a strategic growth driver. In just six months, the solution generated over €800,000 in revenue from a €42,000 ad spend, achieving an overall return on ad spend (ROAS) of 19.4x.

LingaDore

Sander Wisselink

E-commerce & Logistics