Case Study: The Dairy Farm Group achieves faster private-label development and reduced costs with TradeBeyond

How TradeBeyond accelerated new private label development at DFI Retail Group

Dairy Farm, a Pan-Asian retailer operating multiple supermarket, hypermarket, convenience and health & beauty brands, was hampered by data silos across sourcing, product development, packaging, quality and supplier teams that caused inaccuracies, labeling errors, delays and higher costs for private label products. To tackle this, Dairy Farm engaged TradeBeyond and adopted its cloud-based management platform, including PLM CBX Create, to centralize product specifications, packaging, labeling, costing and supplier data.

TradeBeyond connected Dairy Farm’s processes and external suppliers with real-time, version-controlled information sharing, supplier onboarding automation, digital proofing and workflow collaboration. As a result, TradeBeyond eliminated data silos, accelerated time to market, reduced product costs and resource demand, and enabled unified, faster development of private-label products across food, health & beauty and non-food categories.

Dairy Farm

Tim Chalk

Corporate Brand Director