Case Study: Dairy Farm accelerates private-label product development and global sourcing with TradeBeyond (CBX Total Sourcing Management)

Dairy Farm Accelerates Own Brand Product Development with CBX Software

Dairy Farm, a leading Asian retailer with thousands of outlets across multiple brands, faced fragmented product data, slow time-to-market and higher costs as dispersed product, quality and sourcing teams struggled to share information. To address this, Dairy Farm selected TradeBeyond and its Total Sourcing Management (TSM) cloud platform to streamline the information workflow for private label product development and global sourcing.

TradeBeyond implemented a centralized TSM solution for product, supplier, sourcing and order management that links specifications, compliance, costing and vendor data in real time and provides version control and web-based access across buying groups and suppliers. The TradeBeyond platform consolidated product masters, automated workflows, improved supplier collaboration and created a single source of truth—accelerating private label development, reducing resource demand and driving faster time-to-market and lower costs.

Dairy Farm

Tim Chalk

Corporate Brand Director