Case Study: Scottish & Southern Electricity Networks unifies stakeholder engagement at scale with Tractivity

Scottish & Southern Electricity Networks scales stakeholder engagement from 15 to 200+ users with Tractivity

Scottish & Southern Electricity Networks (SSEN) faced the challenge of managing thousands of stakeholder engagements across two licensed distribution areas using multiple disconnected tools. This fragmented approach made consistent reporting and GDPR-compliant management difficult. To unify this process, SSEN partnered with vendor Tractivity to implement its SRM platform.

By implementing Tractivity's solution, SSEN gained a single, centralized system to log all interactions, segment stakeholders for targeted communications, and track sentiment. The results were significant, as the organization scaled from 15 to over 200 users on the platform. Tractivity provided SSEN with a consistent, efficient approach to stakeholder engagement, eliminating duplication and ensuring compliance, which delivered the powerful reporting and results the business required.

Scottish & Southern Electricity Networks