Flora ProActiv Cholesterol lowering starter kit

Opening up direct mail as a channel for consumers to engage with you can expand your marketing opportunities. Not only do you get location data, you also provide something tangible that leaves a physical presence in their home. Combine that opt-in with email and you double your points of engagement, combining tangibility with right time messaging. Flora UK’s Cholesterol Lowering Starter Kit contains valuable advice and information and incentives to buy Flora. Traction Digital automated a series of helpful emails to continue the customer experience once the kit had been received.