Tracify
12 Case Studies
A Tracify Case Study
Zahnheld, a direct-to-consumer toothbrush company, used Tracify to address challenges with its advertising optimization. The company was struggling with Meta's delayed and limited attribution data, making it difficult to identify top-performing ads, confidently scale spending, or understand customer journeys longer than seven days. This reliance on guesswork resulted in lost time and revenue.
By implementing Tracify's real-time, multi-channel attribution platform, Zahnheld established a new source of truth for its advertising data. The solution provided by Tracify enabled the company to identify true best performers, comfortably scale its ad spend to over €10,000 per day, and analyze longer sales cycles. This resulted in a 4x increase in ad spend and a significant boost in revenue, including a notable jump in Amazon sales driven by their scaled social media efforts.
Noël Beck
Head of eCommerce