Case Study: L’Etoile expands into new markets with TraceParts

L’ETOILE increases its footprint with TraceParts

L’ETOILE, a long-established French specialist in lifting and handling accessories, needed a better way to meet rising customer demand for 3D CAD models. Working with TraceParts, the company sought both the technology and marketing support to move beyond hardcopy catalogs and an outdated website by making thousands of its products available online.

TraceParts modeled thousands of L’ETOILE components from catalogs and technical documents and published them on TraceParts.com, while also integrating CAD data into L’ETOILE’s own website in multiple CAD formats. The result was roughly 10,000 3D model downloads per year, with 90% coming from companies reaching the models directly through TraceParts or search engine results, helping L’ETOILE extend its market reach and gain highly positive feedback.

L’ETOILE

Philippe Drumel

Sales Director