Case Study: ShipSmarter puts operations on autopilot with Neo from Traba

A Traba Case Study

ShipSmarter reduces administrative labor costs by 20% with Traba

ShipSmarter, a third-party logistics provider, faced a ceiling on its growth due to manual operational work that consumed its team's time. Founder Cody Branham and his key operators were stuck on repetitive tasks like pulling reports and reconciling invoices instead of focusing on strategic growth. They turned to the vendor Traba and its AI operating layer, Neo, to automate these processes and remove structural bottlenecks.

By implementing Traba's Neo, ShipSmarter automated key workflows including bulk shipping and post-shipment support. The results included a 20% reduction in administrative labor costs, a 90% reduction in errors, and the reclamation of 8 hours per week for each leader. This allowed the team to shift their focus back to growing accounts and optimizing the business, fundamentally changing what their operation could absorb.


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