Case Study: RETTEW increases qualified leads with Tower Marketing's PPC campaign

RETTEW generates 30+ qualified leads in 5 months with Tower Marketing

The customer, RETTEW, a multi-disciplinary engineering firm, faced the challenge of generating viable leads, acquiring repeat clients, and expanding its brand recognition along the East Coast. To address this, they partnered with vendor Tower Marketing to implement a targeted PPC advertising campaign.

Tower Marketing's solution used targeted search ads to reach potential customers actively seeking RETTEW's key services. This strategy successfully drove quality website traffic and generated over 30 qualified leads. The campaign achieved a 5.6% click-through rate, which was 123% above the industry average, significantly expanding RETTEW's online reach and brand awareness.

RETTEW