Case Study: Lancaster Chamber of Commerce Energizes Its Annual Dinner Branding with Tower Marketing

Lancaster Chamber of Commerce engages 2,000+ attendees with Tower Marketing

The Lancaster Chamber of Commerce sought unique annual branding for its 153rd Annual Dinner event. For the third consecutive year, the Chamber partnered with vendor Tower Marketing to develop this branding and create supporting event materials, including the event website, tickets, and program.

Tower Marketing developed a branding strategy that conveyed optimism and technological whimsy to match the event's futurist keynote speaker. This solution was applied across digital assets and printed event materials. The vendor's work was directly handled by over 2,000 attendees through tickets and programs, successfully meeting the client's objective.

Lancaster Chamber of Commerce