Case Study: KSW Construction boosts qualified leads with Tower Marketing PPC campaigns

KSW Construction drives 419 leads with Tower Marketing

Tower Marketing partnered with KSW Construction LLC, a family-owned contractor in Paradise, PA, to address a key challenge. Despite a strong reputation, the company struggled to maintain a steady and predictable flow of qualified leads in their competitive local market through organic methods alone.

To solve this, Tower Marketing implemented a targeted PPC campaign strategy, which later pivoted to include Local Services Ads. This approach successfully captured high-intent users, resulting in over 2,100 new users introduced to the brand and 419 qualified leads generated directly through the "Google Guaranteed" program. Tower Marketing's solution effectively bridged the gap in the client's project calendar with highly motivated customers.

KSW Construction LLC