Case Study: F&M Global Barometers delivers global LGBTQI+ democracy reporting with Tower Marketing

F&M Global Barometers creates 111 country democracy reports with Tower Marketing

F&M Global Barometers, an organization providing a quantitative database on LGBTQI+ rights for over 204 countries, faced the challenge of presenting its complex data on legislative protections at the White House Summit for Democracy. They needed a way to demonstrate this data in a comparative and consumable format for a global audience. To meet this challenge, they enlisted the vendor Tower Marketing for its creative services.

Tower Marketing's design team employed core principles of information design to swiftly create a template for individual country reports. The solution included data visualization of 30 item scores, grading scales, and comparative data. As a result, F&M Global Barometers was able to distribute individual PDFs for all 111 participating countries, which springboarded the launch of a new barometer and continued the global conversation on legislative protections.

F&M Global Barometers