Case Study: Bank of Bird-in-Hand drives online visibility and user engagement with Tower Marketing

Bank of Bird-in-Hand drives 56,000 organic sessions with Tower Marketing

Bank of Bird-in-Hand, a community bank serving Central Pennsylvania, needed a new website that better reflected its brand and improved user experience to generate measurable growth. They partnered with Tower Marketing for web design and internet marketing services to address this challenge and shift their focus to attracting qualified leads.

Tower Marketing designed and developed a new website built with user experience and SEO best practices in mind. Their ongoing strategy included technical SEO improvements and content creation. The results were significant, with the new site generating 56,000 organic sessions and over 1,000 phone call conversions in the seven months post-launch. Tower Marketing's efforts also expanded the bank's search visibility to over 539,000 impressions on Google.

Bank of Bird-in-Hand