Case Study: Cultural Italy achieves automated, scalable luxury itinerary creation with Tourwriter

A Tourwriter Case Study

Preview of the Cultural Italy Case Study

Cultural Italy - Customer Case Study

Cultural Italy is a luxury tour operator crafting tailored Italian vacations and was approved to join the Zicasso network. Faced with time‑intensive, highly detailed itinerary and document creation and the need to scale operations while managing hundreds of suppliers, Cultural Italy adopted Tourwriter’s Enterprise Plan in November 2016 to create a more seamless, automated experience for clients and staff.

Tourwriter’s Enterprise Plan, implemented with support from Tourwriter’s implementation team, automated and sped up quote, booking and itinerary creation—freeing agents to focus on trip design—and provided instant supplier‑usage insights through more than 20 standard reports. Cultural Italy now uses extensive supplier data fields (maps, GPS, departure times, supplier warnings) to produce polished custom itineraries clients love, and the automation from Tourwriter has significantly reduced document production time and supported business growth.


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Cultural Italy

Elena Bernardi

Chief Executive Officer


Tourwriter

56 Case Studies