Case Study: PhotoShelter boosts lead conversions with Tourial

PhotoShelter averages 70 MQLs per month with Tourial

Photoshelter, a digital asset management platform, faced challenges in engaging and converting leads. They relied heavily on traditional forms and sales demos, and their static website content failed to showcase product usability, missing opportunities to capture top-of-funnel leads. They needed a scalable solution to drive pipeline growth.

Photoshelter implemented interactive micro tours from Tourial to allow prospects to explore the product independently. Since launching with Tourial, they have achieved an average of 70 marketing conversions per month, with product tours becoming one of their best-converting lead generation channels. This solution also dramatically increased lead engagement and improved buyer trust.

Photoshelter