Case Study: Color Therapy achieves 4x app performance and 8 million users with Touchlane’s turn-key mindfulness app development

Color Therapy boosts app performance 4x with Touchlane

Touchlane was approached by Color Therapy, an indie coloring app that was losing market share to larger competitors. Their challenge was to modernize the existing app by extending its painting engine with freehand drawing tools, creating a custom social network, and improving the overall user experience.

Touchlane implemented a complete turn-key solution, which included building a new graphics engine from scratch and developing a high-load backend with three distinct subsystems. This resulted in a fourfold increase in application performance, growth to 8 million active users, and the app reaching the 8th position in its category on the App Store.

Color Therapy