Case Study: New York Fashion Tech Lab achieves seamless, highly engaging virtual Demo Day with Touchcast

New York Fashion Tech Lab keeps 98% of attendees through Demo Day with Touchcast

The New York Fashion Tech Lab, an incubator for women-led fashion tech startups, faced the challenge of transforming its exclusive annual in-person Demo Day into a compelling virtual event without losing its high-end, engaging, and distraction-free atmosphere. Managing Director Jackie Trebilcock needed a platform that could deliver a polished, studio-quality experience to keep a global audience captivated from start to finish, leading her to partner with Touchcast.

Touchcast provided a streamlined virtual event solution that focused entirely on the presenters. By offering expert coaching for pre-recorded videos to ensure consistency and a clean interface free of distractions, Touchcast enabled a seamless 45-minute live stream. The result was an overwhelmingly successful event where 98% of attendees stayed for the entire presentation, and the Lab received widespread praise for creating a flawless and exclusive experience that elevated its entrepreneurs.

New York Fashion Tech Lab