Case Study: Music in Secondary Schools Trust brings donors closer to its cause with ToucanTech

The Music in Secondary Schools Trust showcases their transformative programme

Music in Secondary School Trust (MiSST), a charity sponsored by Andrew Lloyd Webber to support music in secondary schools, needed a better way to show donors the impact of its work and inspire support for its programmes. To do this, it worked with ToucanTech to create a new website that could share its story, highlight student experiences, and make giving feel more personal and tangible.

ToucanTech delivered a website that combines a programme timeline, student stories, embedded audio from students, parents, and teachers, and clear donation and event-registration options. The result is a more engaging and accessible fundraising platform that helps bring donors closer to MiSST’s mission, while showcasing measurable reach of over 8,030 students across 21 schools and supporting continued programme growth despite the pandemic.

Music in Secondary School Trust

Rachel Landon

Chief Executive Officer