Case Study: Aberdeen Grammar strengthens alumni engagement with ToucanTech

Aberdeen Grammar - Customer Case Study

Aberdeen Grammar, a historic state secondary school in Scotland, sought to strengthen connections within its alumni community. The school needed a better way for its former pupils to interact with each other and for current students to connect with alumni for mentorship and career guidance. They implemented an online community platform from vendor ToucanTech to address this challenge.

The solution from ToucanTech provided an advanced online platform featuring a powerful search function, enabling users to find alumni by criteria like location and industry. This directly facilitated mentoring and career support. The vendor's technology yielded significant results, including an online community of over 500 members and an exceptionally high mass email open rate of 79%.

Aberdeen Grammar

Iain Hopkin

Secretary and Magazine Editor