TOS (TopOnSeek) Agency
3 Case Studies
A TOS (TopOnSeek) Agency Case Study
iSCHOOL International Integration School System, a multi-level international school in Vietnam, faced the challenge of having the lowest website traffic in its market segment. Their traffic primarily came from existing audiences who already knew the brand, limiting their reach to new potential students and parents. To address this and increase brand awareness, they partnered with vendor TOS (TopOnSeek) Agency to implement a comprehensive SEO campaign.
TOS developed a multi-phase SEO strategy targeting three customer groups with tailored keyword sets. They optimized informational pages about the school and built new content to rank for non-branded keywords related to educational methods and school types. The results exceeded expectations, with traffic growth consistently over 100% month-over-month, propelling iSCHOOL to the top position for website traffic in its market. TOS successfully achieved the goal of dramatically increasing brand awareness on Google search.