Case Study: Vanishing Man achieves emotional clarity and self-awareness with Toru Digital

Vanishing Man launches a 50-question self-assessment with Toru

The customer, Vanishing Man, was founded by Andy Syms to address the challenge many men face in silently navigating the pressures of corporate life, partnership, and fatherhood without the language for self-expression. The vendor, Toru, was tasked with creating a digital tool for self-discovery and emotional clarity to help these men reconnect with themselves.

Toru developed a digital experience with a free self-assessment and a deeper, personalized level powered by a custom AI architecture. They designed an emotionally intelligent UX and a reflective tone of voice to make the tool feel like a safe, human conversation rather than a clinical diagnosis. The solution provides users with clear, compassionate reports that help them articulate their inner struggles and offers suggestions for moving forward, effectively helping men move from disconnection to clarity.

Vanishing Man