Case Study: SEKO achieves global B2B website growth with Toru Digital

SEKO boosts sales in 12 months with Toru

SEKO, a global market leader in chemical dosing solutions, needed to transform its online presence to support ambitious growth plans into new markets and categories. The challenge was to create a website that reflected its innovative market position while clearly communicating its complex and wide-ranging product offering. They partnered with vendor Toru Digital for this global B2B website development project.

Toru Digital began with in-depth discovery sessions to gain clarity on the product offering and audience needs, which underpinned a UX design process to streamline the products and optimize user flow. The solution delivered significant results, including an increase in monthly website visitors, an increase in sales directly attributed to website leads in the first 12 months, and a year-over-year sales increase across the entire business following the launch.

SEKO