Case Study: a Pakistan-based technology company achieves more sales-ready meetings with Toptal

Pakistan-based Technology Company boosts sales-ready meetings with Toptal’s 150-200 daily cold calls

A Pakistan-based technology company needed to generate more qualified meetings and a steady pipeline of opportunities for its account executives. To address this challenge, they engaged Toptal for its sales and lead generation services.

Toptal implemented a disciplined outbound strategy involving high-volume cold calling and a structured workflow managed with CallHippo, Google Sheets, and Excel. This solution provided the account executives with a consistent stream of sales-ready meetings. Toptal became one of the client's highest-performing sales development representatives, consistently booking more qualified meetings than other SDRs and serving as the primary source of new opportunities.