Case Study: Leading Agrochem Firm achieves rapid MVP launch, 10,000+ active users, and 50% reduced team size with Toptal

Leading Agrochem Firm - Customer Case Study

A leading agrochemical firm with an altruistic mission wanted to raise brand awareness by encouraging retailers to promote sustainable farming and eco‑friendly products to end users. Facing low recognition, the company came to Toptal with an idea for an app that combined expert farming knowledge with a reward‑based loyalty program for retailers selling its products.

Toptal developed the app end‑to‑end, delivering an MVP and first release in four months, launching initially in Asia and then scaling to other countries. The engagement cut project staffing by 50% and has driven more than 10,000 active users to the platform, strengthening retailer loyalty and increasing customer lifetime value.