Case Study: Fortune 100 Manufacturer of Large Equipment Company boosts dealer sales with Toptal Value Selling Tools

Fortune 100 Manufacturer Of Large Equipment Company - Customer Case Study

Toptal partnered with a fortune 100 manufacturer of large equipment to address a key sales challenge. The customer needed to move beyond selling machines based simply on what was available and instead demonstrate a compelling return on investment by recommending the right equipment for a customer's specific job. They engaged Toptal for its lean UX and development expertise to create specialized value selling tools.

Toptal designed and developed web applications that enable the company's dealers to input job requirements and receive equipment recommendations based on both functionality and cost. This solution ensures customers see long-term cost savings, justifying the significant investment. Since rollout, the tools are being scaled across product lines, and Toptal's work has increased sales by as much as 30% at some dealerships.