Case Study: a US-based global beauty and personal care company uncovers tens of millions in revenue potential with Toptal

a US-based global beauty and personal care company uncovers tens of millions in revenue potential with Toptal

A US-based global beauty and personal care company faced challenges in optimizing its pricing strategy due to fragmented data analysis across its various brands. This made it vulnerable to competitors. The company engaged Toptal to leverage its data analysis expertise for improved decision-making.

Toptal conducted a comprehensive pricing analysis using advanced statistical techniques and established a collaborative framework using Python and Google Cloud BigQuery. This solution identified critical pricing inefficiencies, enabling anticipated revenue adjustments of tens of millions of dollars before FY26. Toptal's work also laid a foundation for future promotional strategies, significantly enhancing the company's internal capabilities and competitiveness.