Case Study: Sports and Entertainment Events Company achieves elevated user experience and drives brand loyalty with Toptal

A Toptal Case Study

Preview of the Sports and Entertainment Events Company Case Study

A new app elevates the user experience and drives brand loyalty

Toptal partnered with a premier global airline that sponsors high-profile sports and entertainment events and needed a seamless way for loyalty program members to bid on tickets. The challenge was to create a user-friendly, reliable bidding experience that would scale for a large, engaged customer base and reinforce the airline’s brand.

Toptal’s team built cloud-native iOS and Android apps backed by Spring Boot, Cassandra, RabbitMQ and Spring Cloud components, delivering a robust, scalable platform. The rollout to loyalty program participants gave the airline a unique member benefit, improving the user experience and strengthening brand loyalty.


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