Case Study: Terryberry boosts PPC form submissions and reduces spend with TopSpot Internet Marketing

Terryberry - Customer Case Study

Terryberry, a company that specializes in employee recognition programs, wanted to reduce overall pay-per-click advertising spend while increasing leads. The company worked with TopSpot Internet Marketing on its PPC program, including Contact Us, Quick Contact, Demo Request, Request Awards, and Product Information forms.

TopSpot Internet Marketing recommended sending ads to internal pages with more information instead of orphan landing pages. Within the first four months, Terryberry saw a 195.00% increase in PPC-driven form submissions, from 100 to 295, and a 16% reduction in Google and Bing Ads spend.

Terryberry