Case Study: Garmentory launches retail media in one weekend with Topsort

Garmentory launches retail media in one weekend with Topsort

Garmentory, a US-based niche fashion boutique e-commerce marketplace, sought to unlock new revenue streams through sponsored product listings. Their key challenges included sellers' limited experience with retail media auctions and the need for a simple, scalable solution. They chose Topsort and its auto-bidding product to provide an intuitive and automated advertising system for their diverse range of sellers.

Topsort implemented its low-code BIDLESS retail media infrastructure, which was integrated in just one weekend. The solution featured a self-service platform with an auto-bidding algorithm and real-time reporting. This allowed Garmentory to launch a high-margin sponsored listings platform that sellers enthusiastically embraced. Since partnering with Topsort, over 800 auction-based campaigns have been run on the platform, with over 15 sellers actively reviewing performance data weekly to maximize their sales.

Garmentory