Case Study: Master Lashes boosts local Google visibility with Top4 Marketing

Master Lashes reaches page one on Google with Top4 Marketing

Master Lashes, a multi-award-winning beauty salon in Surry Hills, faced the challenge of growing its online presence to compete effectively in its local area. Relying solely on word-of-mouth was insufficient, and the business needed a way to ensure potential customers could find them when searching online. To address this, they partnered with vendor Top4 Marketing for local SEO services.

Top4 Marketing implemented a digital marketing solution focused on improving the salon's SEO visibility. The primary goal was to drive online sales and growth through increased digital engagement. As a result of their efforts, Master Lashes' Top4 advertising landed on the first page of Google for the key search term "Beauty Salon Surry Hills." The campaign generated 1,193 total visits on the Top4 platform and led to an 82.7% increase in search discovery on Google My Business.

Master Lashes