Case Study: Johannesburg Roads Agency improves website functionality and user experience with Top4 Marketing

Johannesburg Roads Agency improves 5–6 key web pages with Top4 Marketing

The Johannesburg Roads Agency (JRA), a government infrastructure department, faced challenges with an outdated website that had poor navigation, visual inconsistency, and was not optimized for mobile devices. This hindered the public's ability to efficiently access essential information on road and stormwater infrastructure. To address this, JRA partnered with Top4 Marketing for website maintenance and content optimization services.

Top4 Marketing implemented a comprehensive solution that included updating duplicate homepage images with the Depicter plugin, refining menu structures across key pages, and optimizing URLs for better SEO. Using Elementor, they redesigned content layouts for improved clarity and accessibility while providing ongoing maintenance. As a result, Top4 Marketing helped JRA achieve a more stable, user-friendly, and professionally presented website that better serves its mission.

Johannesburg Roads Agency