Case Study: RE/MAX Town Center achieves a thriving repeat and referral business with Top Producer

Real estate agent tips for success from Rose Kemp

Top Producer® highlights agent Rose Kemp, who arrived in Florida with no local network and needed a way to build a sphere of influence and stay top of mind. Her challenge was simple but critical: start small, track contacts, and maintain regular, personal follow-up to convert relationships into repeat and referral business.

Rose implemented the Top Producer CRM in 2001, grew a segmented database of about 1,500 contacts, and uses the mobile app and Follow-up Coach to send personalized outreach. The result: roughly 85% of her business comes from that database, referrals are her top source, she’s earned a lifetime achievement award, and longtime clients have produced multiple transactions — including one family that generated 13 deals.

RE/MAX Town Center

Rose Kemp

Agent