Case Study: Keller Williams Sunset Corridor scales its business and boosts closings with Top Producer

Keller Williams Sunset Corridor - Customer Case Study

Justin Green is a Beaverton, Oregon real estate agent who left a career in commercial construction to build a high-volume residential business. In four years he went from working evenings while holding a day job to selling 30 homes his first year and 50+ annually thereafter, but his growth was hampered by a chaotic pipeline—contacts on sticky notes and in his head—and the need to free up time for prospecting and client work.

He implemented Top Producer CRM and hired assistants to import and organize 2,000–3,000 conversations into a central database, use action plans and the Follow-up Coach, and run mass-email campaigns. With a team now of 4–5 and two assistants handling contract-to-close, Justin focuses on client relationships and prospecting; consistent follow-up has already produced measurable gains (about five extra deals in 2017) and a clear, scalable process for continued growth.

Keller Williams Sunset Corridor

Justin Green

Real Estate Agent