Top Producer
15 Case Studies
A Top Producer Case Study
Jimmy D. Dugger, a top-producing agent with Crye‑Leike® Realtors in Tennessee, needed a reliable way to scale lead follow-up and nurture a growing database—what began as 300 contacts in 2005 became 13,000—while still operating with a lean team (Jimmy plus three assistants). The challenge was turning incoming leads and a large past-client base into consistent closings without losing personal touch.
They used Top Producer® CRM to systematize outreach with instant lead notifications, action plans, contact categorization, and a strict follow-up cadence (contact within 30 minutes, three touches in 24 hours). The process—managed by Jimmy and his assistants—produced measurable results: 93 transactions in 2017 (32 from realtor.com leads and 61 from past clients) and sustained database-driven business growth over many years.
Jimmy D Dugger
Top-producing Agent