Top Draw
39 Case Studies
A Top Draw Case Study
Civeo, a company providing accommodations for remote workers, faced the challenge of implementing a global digital marketing strategy across Canada, the U.S., and Australia, where different regulations and audience targeting complexities existed. They partnered with the vendor Top Draw to leverage digital marketing and Google Ads to connect with the right audiences and encourage sign-ups for their lodging services.
Top Draw implemented a comprehensive solution built on detailed keyword research, impactful ad copy, and ongoing optimizations to Civeo's Google Ads and SEO. This strategy resulted in a substantial 176% increase in leads, alongside significant lifts in organic traffic and website sessions, successfully boosting Civeo's online presence across all three countries.