Case Study: JVL achieves a 7% increase in sales and 29% reduction in customer support costs with Toonimo

JVL - Customer Case Study

JVL, an established online jewelry retailer specializing in wedding bands, needed to differentiate itself, personalize the shopping experience, and reduce pressure on its call center. To address these challenges, JVL partnered with Toonimo to introduce a more personal, guided online experience for customers.

Toonimo implemented audio‑visual, multipage digital walkthroughs with human voice overlays and interactive coach marks triggered on key pages to guide users through selection, purchase, and checkout. The Toonimo solution produced measurable impact — a 7% increase in sales and a 29% decrease in customer support costs — along with longer time on site and reduced cart abandonment as shoppers used walkthroughs instead of calling.

JVL