Case Study: Shaw Sports Turf transforms its digital experience with Toolbox No. 9

Shaw Sports Turf boosts digital trust with Toolbox No. 9 and 4,000+ field installations

Shaw Sports Turf, a company with thousands of successful installations, sought to improve its digital experience and educate customers about its complex turf systems. Their challenge was to transform their website into a trusted educational resource hub, reducing reliance on sales reps and increasing brand perception. They partnered with vendor Toolbox No. 9 for CX discovery, UX/UI design, and prototyping.

Toolbox No. 9 conducted comprehensive research and stakeholder workshops to create a new, intuitive website design with a strategic content structure. The solution empowered customers to self-educate, which boosted trust in the Shaw Sports Turf brand and positioned them as an industry leader. The vendor's work focused on delivering a smarter, more engaging customer experience.

Shaw Sports Turf