Case Study: Buenos Aires modernizes public services with Tonic3

Buenos Aires modernizes digital services with Tonic3 and 80% positive user feedback

Tonic3 partnered with the city of Buenos Aires to address its fragmented and disjointed digital infrastructure. The city's existing platforms were not user-friendly, making it difficult for citizens to access public services due to inconsistent branding and an outdated interface. The challenge was to modernize this digital landscape to create an accessible and efficient experience for its diverse population.

The Tonic3 solution involved a comprehensive, research-driven approach that included stakeholder interviews and card sorting activities with 90 users. This informed the creation of 120 wireframes and 15 interactive prototypes, which evolved into a modernized public service web portal. The result was a user-friendly experience with a consistent brand system that achieved an 80% positive feedback rate during testing, ultimately streamlining services and improving public access for the citizens of Buenos Aires.

Buenos Aires