Case Study: Auchan achieves higher sales and shopper engagement with Tokinomo Marketing

Auchan boosts sales and shopper engagement with Tokinomo

Auchan, a major retailer, sought to increase sales and shopper engagement for its own brand of milk in the competitive dairies category. To address this challenge, they partnered with vendor Tokinomo Marketing and implemented its shelf advertising robot, Tokinomo.

The solution from Tokinomo Marketing utilized an award-winning robotic promoter that employed sensor technology with sound, motion, and light to bring the product to life at the shelf. This innovative in-store advertising campaign successfully generated unparalleled shopper engagement and lifted sales for Auchan Milk, providing the retailer with real-time analytics through a custom remote management platform.

Auchan