
TMCC Marketing
12 Case Studies
A TMCC Marketing Case Study
Being one of the world’s leading international private medical providers, Aetna needed a reliable pair of hands to handle their PR, media and awards program. With a strong reputation in the market, Aetna chose TMCC to support them with this activity. Working across media in the UK, the Middle East and Asia, we have generated sustained press coverage and helped Aetna to win a variety of high-profile industry awards. Content is central to Aetna’s promotional efforts and we have produced numerous technical and non-technical content pieces to support with PR and social promotion.