Case Study: Musikhuset Aarhus achieves digital automation and higher sales with Tixly

Musikhuset Aarhus’ Focus on System Integration and Automation

Musikhuset Aarhus, a major public concert hall in Denmark, faced the challenge of integrating its event ticketing system with a wide range of third-party solutions used across its finance, technical, and marketing departments. The venue needed a seamless and automated platform to fulfill its ambitious digital strategy. They turned to the vendor Tixly for its ticketing solution.

Tixly implemented its open system architecture with adaptable APIs to integrate seamlessly with systems like KMD Opus ERP and Yesplan. A key solution was a "Personal welcome on SMS" feature, developed using Tixly's APIs, which achieved an 89% open rate and increased sales. Tixly's integration capabilities were essential in helping Musikhuset Aarhus build its digital home and automate its workflows.

Musikhuset Aarhus

Thomas Krogh Råhlin

Press Director