Case Study: Odense Teater achieves faster workflows and better customer insights with Tixly

How Odense Teater changed their work processes and regained valuable insight of their customers and data

Odense Teater, one of Denmark's largest regional theaters, faced significant challenges after years of outsourcing its ticketing and customer service to a third-party provider. This arrangement created slow, cumbersome administrative processes, especially during the COVID-19 pandemic, and prevented the theater from having direct access to its own customer data and insights. They needed to regain control over their operations and customer relationships.

The theater partnered with Tixly to implement its ticketing solution, bringing all operations in-house. The move gave Odense Teater hands-on access to their data for customer insights and streamlined their workflows. As a result, they reduced customer response times by 18%, optimized internal processes, and gained valuable knowledge of their customers, making daily operations both more efficient and effective.

Odense Teater

Allan Wissmann

Chief Financial Officer and HR Manager