Case Study: Management Controls boosts connect rates and quadruples SQLs with TitanX

Management Controls Quadrupled SQLs With a Moonshot Goal

Management Controls, a company focused on efficiency with a small team, faced the challenge of scaling cold calling into a predictable revenue engine. Their Head of Corporate Development, Sol Broady, was initially skeptical of cold calling's potential. The company was given a moonshot goal to quadruple their sales-qualified leads (SQLs) year-over-year after achieving only 115 in all of 2024. They turned to TitanX for a solution.

By implementing TitanX, Management Controls saw instantaneous results. The connect rate on their calls skyrocketed from 3-4% to 20-25%, representing a 5-6X increase in efficiency without changing their team or process. Using TitanX, they generated 180 SQLs in the first six months of 2025 alone, already surpassing their entire 2024 total and putting them on track to meet their ambitious goal. TitanX became the fundamental pillar of their entire go-to-market strategy.

Management Controls

Sol Broady

Head of Corporate Development