Case Study: Finally Doubles SDR Output and Reaches 27-29% Connect Rates with TitanX

Finally Stopped Playing the Lottery and Started Doing Math

The customer, a fintech company called Finally, was facing a common operational challenge: their outbound sales performance had plateaued at what was already considered a strong 11-12% connect rate. Kevin Dorsey, the Chief Revenue Officer and a self-described data-driven skeptic, was wary of vendor claims after previous tools failed to deliver scalable results without causing a decline in other key metrics.

TitanX provided its service to Finally, focusing on consultation and strategy rather than just data. The solution delivered undeniable results, consistently doubling the connect rate to 27-29% and enabling each SDR to have 20 conversations per day. Within six months, TitanX helped Finally double its SDR production and significantly increase pipeline revenue, all while operating with a smaller team than it had nine months prior.

Finally

Kevin "KD" Dorsey

Chief Revenue Officer