TitanX
19 Case Studies
A TitanX Case Study
CEO Coaching International, a professional coaching and training company, was facing a challenge where its sales team's high-volume outbound efforts were yielding very low connect rates of around 5%. This meant that despite significant daily dialing activity, the team was generating very few live conversations and the pipeline was not keeping pace with the effort. Director of Client Development Phil Eastridge sought a partner who could provide a predictable system for generating conversations.
The vendor, TitanX, implemented its Phone Intent scoring to identify high-intent leads most likely to be reachable. This solution required no changes to the team's workflow. Using TitanX, CEO Coaching International saw its connect rate soar to over 24%, a nearly 5x increase. This precision approach generated 30% more pipeline week over week without any increase in headcount or total dial volume, and the high performance proved to be sustainable over time.