Case Study: Infolinks achieves lower publisher payment costs and automated payouts and compliance with Tipalti

Reducing The Cost of Publisher Payments

Infolinks, a global advertising network with thousands of publishers, struggled to process monthly pay-outs accurately and on time. The manual process took more than two full days each month, produced frequent first-time payment failures (often due to wrong IBANs or missing IFSC codes), and required time-consuming collection of W-9/W-8 tax forms and AML/OFAC checks.

After implementing Tipalti’s mass-payment solution, Infolinks automated payment uploads and disbursements through banking partners, cutting first-time payment failures to almost zero and automating W-9/W-8 collection and OFAC compliance. The company now processes thousands of publisher payments monthly across dozens of countries via ACH and wire transfers, with faster integration (under two days), lower costs and workload, and higher publisher satisfaction and retention.

Infolinks

Yariv Davidovich

President