Tiny
19 Case Studies
A Tiny Case Study
Thomson Reuters, a renowned mass media and information firm, faced the challenge of saving its global team of journalists thousands of hours spent on manual, repetitive story writing. They needed a rich text editor that could integrate into a new system for automated content creation and dynamic templating. They turned to vendor Tiny and implemented their TinyMCE product to solve this overhead.
The solution involved using TinyMCE's enterprise-grade editor and its Noneditable plugin to create dynamic templates that automatically populate with data points. This implementation by Tiny saved journalists precious minutes on each story, resulting in an estimated savings of thousands of hours per year and enabling the publication of over 40,000 automated stories annually. The success led to TinyMCE being integrated into the company's main CMS.
Paul Alexandrescu
Technical Director