Tint
41 Case Studies
Case Study: George Washington University achieves U.S. trending hashtag for commencement with Tint
A Tint Case Study
How George Washington University Had a Trending Hashtag in the Us With the Help From Tint
TINT by FILESTACK provided a social media aggregation and display solution for George Washington University as they hosted their commencement on the National Mall. GWU needed to amplify engagement, surface attendee content, and create a live, shareable experience across web and jumbotron displays.
By using TINT’s platform to curate and showcase live social posts on their website and on-site jumbotrons, GWU dramatically increased reach and buzz — #GWcommencement trended nationally in the U.S., and both #GWcommencement and #GWU trended all day in Washington, D.C., surpassing the university’s expectations.
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